As you might know, five days ago Google announced that it had acquired Nik Software, the maker of fantastic plug-ins for Photoshop/Lightroom/Aperture. Many of us were concerned about what the future would hold for support and development of Nik products.
Yesterday Vic Gundotra posted this on Google +:
Photography first: for everyone, and for professionals
Earlier this week I proudly welcomed +Nik Software to Google. They’ve been making pictures more awesome for 17 years, and we’re excited to bring Nik’s expertise to the entire Google+ community!
I also want to make something clear: we’re going to continue offering and improving Nik’s high-end tools and plug-ins. Professionals across the globe use Nik to create the perfect moment in their photographs (e.g., http://goo.gl/aDtkO), and we care deeply about their artistry.
Together with Nik, we’ll continue to put “photography first.”
2 Comments
Only time will tell. Putting such a terrific professional photo editing tool like Nik Software plugins into the hands of overly excitable social networking enthusiasts is not good news. Look for Google to market this as the next greatest image manipulation toy for your cell phone pictures.
True, only time will tell, but Nik already offers Snapseed for mobile devices (and Snapseed would be, in my opinion, what Google wanted most). I’m feeling somewhat better about the future of the other Nik plug-ins.